Golf and Waterfront Communities

  "Our Name is Our Expertise"

Are you considering selling your Home or Land in one of our Featured Communities of Tesoro, Tesoro Preserve or Watersong?

Now is the time to get serious and select the right professional team to represent you and your property.

Today’s real estate market demands the most prudent and diligent team of real estate professionals that understand the seriousness of the sellers needs and the intricacies of the community where the property is located. For the past 9 years Tesoro, Tesoro Preserve and Watersong have been our business and have an exceptional network of buyers to show for it. We think of our communities as "Niche Markets" requiring a specialized team to get your property sold.

"We Recommend 5 criteria to consider when selecting a broker to market your property"

1.PROFESSIONAL WEBSITE
Make sure the real estate company has a complete and professional website. 85% of all real estate transactions begin on the internet and web sites that are professionally constructed will allow you to maximize your exposure world wide. (standard in the industry)

2. SUPPORT TEAM
Select a broker who has a professional administration team in place. Lines of communication have never been more significant than they are right now. A professional administrative team will help circulate communications between the agent, client, attorneys , banks and other involved parties to keep everyone well informed while allowing day to day business to continue uninterrupted. (standard in the industry)

3. SHORT SALES
Look for a broker that has changed the way they are doing business. For example, if comparable properties are selling for less than the mortgage on your home or land, most likely the only way you will be successful in selling your property is through a short sale.  Today short sales and bank owned properties are more common than traditional sales and unless your broker is knowledgeable and willing to go down the path of most resistance, you are most likely wasting your time in your sales efforts. Short Sales can be time consuming, leading most brokers and buyers to shy away and focus only on bankowned properties which are much easier to complete.

 The ideal environment for short sales is to list with a broker who has a full-time, qualified Short Sales staff as part of their team. Our Exclusive Relationship with the Heathrow Group allows our sellers to optimize their chances in seeing the process all the way through to a successful closing.

4. COMPETITIVE COMMISSION STRUCTURE
In today’s market sellers rightfully so are looking for discounts when it comes to commissions. Make sure the commissions that are being advertised are justified by the types of services received. Probably the most common mistake we see is that customers don’t understand that commissions are negotiable and are not standard for every office. If you ever get the answer that commissions are standard, Seller Beware. Commissions are negotiable and most often reflect contract services, sales and marketing collateral and other administrative services that many national real estate companies offer.

5. AMENITIZED COMMUNITY EXPERTS
Choose the Broker that most represents your product. Its all about differentiators and product knowledge. It's a very competitive market for real estate agents when it comes to soliciting listings. Understanding the logistics of the community and the club are paramount when talking with new prospects. Buyers find comfort when working with an agent that is an expert and are more likely to pay attention to the details when viewing property. Ask yourself, would I buy from this agent/broker?

6. Professional Photography and Marketing Campaigns

Finally if you're looking to sell your luxury home at the highest and best price, choose a Broker with a creative marketing team with both the know how and the willingness to showcase your home or land at the highest level. Florida buyers in Luxury Amenitized Communities have traditionally been out of state and are generated via the internet, specific media advertising or through targeted direct mail campaigns. Sometimes the time period between inquiry to purchase can be measured in months instead of days and unless your home or land is being show cased properly, most buyers lose interest and are on to the next property. Once a buyer is generated through our marketing efforts, our combination of internet presence and database management allows us to keep prospects interested while they make arrangements for their buying trip. The communities of Tesoro, Tesoro Preserve and Watersong are very luxurious and your marketing efforts should match that.  Don't rely strictly on the MLS to sell your home, choose a Broker who's not only active in the MLS but is also aggressive in other marketing campaigns in an effort to sell your home quickly and at the highest and best price.

         Things to consider before selecting your broker